Important Actions Items and Housekeeping

• Revisions to Tech Stack
  • Brenaea mentioned in the meeting that she figured out how to remove Canvas from their tech stack.
• Reminders
  • Sharing deliverables to
    • google drive
    • Notion
    • Figma
    • Darrell has created folders for product strategy and UX.
  • Glossary
    • Please add any terms needed to the glossary terms
• Workshops
  • Product Strategy will be holding two workshops next week and will be sending out Lettucemeets for both so stay tuned for those
    1. Vision Board
    2. Problem Statement

Agenda

• UX
  • research goals
  • secondary research
  • user surveys
  • Segment personas
• Product team
  • PRD
  • problem statements
  • Epics
  • MVPs

UX

Research

• potential sisters include
  • learning how often the sisters are using the various platforms
  • finding better replacements if the sisters aren't responding to the platform.
• paying Village Sisters
  • Finding the pros and cons of being paid member
  • Understanding how the sisters view the village in terms of usefulness and benefits

Segment personas and segmentation.

• Five types of users identified thus far, including
  • sisters who publicly support the village,
  • those who log in multiple times a week,
  • engaged in the community,
  • active at the beginning of membership but drop off after three months a
  • who cancel within three months of membership.
• Why these personas?
  • Looking at how this information can help retain more users and inform the MVP and features list.
• Q&A, comments
• Data on why users cancel
  • Brenaea shared that she has data on all cancelations and the reasons why people canceled.

Product Strategy

PRD

• Gathering goals from all over and putting it into the doc

Problem statements and product strategy.