New Problem Statement: The client's core principles remain the same, but the business model has shifted. Rather than focusing on marketing high-end brands, the new model involves students and supporters promoting the client's products within their networks, earning 20-40% commissions. These earnings will be deposited into the student’s accounts, serving as funds for their college expenses or their choice.

Product Strategy Questions

  1. Business
    1. Who is the primary client?
      1. Local public school students as a part of scholars
      2. A sales commission check will be issued.
    2. What is your mission/objective?
    3. What business problem are we solving in this phase?
    4. Is the business model now shifted to an E-Commerce platform like Amazon? - Yes
    5. What is your budget for new platform development and requested features? - similar to current wordpress upgrade (+see note 2h)
    6. Are there any external conditions we should be aware of that could affect the successful implementation of this project? Are there any regulations against user/vendor pairing? - consider ease of product handoff to admin, minimal programming needed to add products/track and disperse commissions
    7. Is the product of choice only essential oils & books? What was the reason for this choice? Are you open to promoting other products that may provide the same business results?
      1. Fragrance Industry: Candles, diffusers, room spray etc. focusing on scents focusing on helping with Stress Relief.
    8. What does success look like for you as a business? - attract affiliates to sell in Life Scholar model, have robust platform that can manage multiple integrations (listed elsewhere)
    9. Integration with Quick books— Morgan
  2. Technical
    1. Is the goal to just migrate the existing website content from WordPress to a more robust platform? - Yes, with better integration of extensions Are we also developing an app? - discuss app vs. website focus/benefits internally (thinking in terms of a MVP)
    2. Are there any integrations you’d like enhanced or updated during this migration e.g. payments, setup of an ecommerce site? Or just a lift & shift?
    3. Are we still working towards an MVP/beta version of the platform?
    4. What additional technical issues do you have with the current platform (WordPress)? Can you provide more details about the specific challenges encountered with stability, security, and tracking functionalities on the current WordPress platform?
    5. What is your desired future state in terms of functionalities and capabilities?
    6. In terms of tracking and monitoring capabilities, what specific metrics or data points are most important for you to track submissions, orders, and transactions effectively? How do you envision utilizing this data for business insights? - track affiliate with purchase, commission
    7. What does success or satisfaction look like for the user(s) of this platform?
    8. Are there any specific platform you’re considering or are you open to suggestions? - open to webflow, flexible in exploring robust options
  3. User(s)
    1. Who are the users we are targeting for Phase 3? - students, orgs, admin
    2. What were some considerations that contributed in changing the target audience?
    3. How are users gaining education/life dev skills if 529 no longer aspect of the model? -
    4. What is user/student motivation to use platform considering new model?
  4. Partnerships/Vendors
    1. What partnerships are involved with additional site products? Will they need a separate portal to the platform as a vendor?
    2. Who are the stakeholders involved in this partnership? Still working with 529 plans? - No What is the role of Life Essenz in this?