📅 Date: February 14, 2025

📍 Meeting Type: Strategy & Planning

Attendees: All Hands

Key Discussion Points, Action Items, Next Steps, and Meeting Summary

Key Discussion Points:

Micro-Demo and Research Collaboration

• Participant recruitment challenges were raised by Oana, who noted difficulties in finding users for research.
• Alexi suggested leveraging social media (TikTok, Instagram) and internal tech fleet channels for outreach.
• Oana highlighted past success using the Announcements channel for engagement.

User Persona Development

• Oana introduced new user personas:
  • Sarah – General user profile
  • Alexi – Aspiring health educator
  • Sophia – Strategic health communicator
• Rachel proposed adding a persona with a university background, given trends in user data.
• Phillip confirmed user personas are being tracked across multiple tiers.

AI Trust and Fact-Checking in Content Creation

• Users still rely on manual fact-checking despite AI assistance, indicating trust issues.
• Rachel suggested shifting the product’s positioning to verifiable information, not just an AI tool.
• Alexi proposed studying reasons behind AI mistrust to improve design.

Content Creation Workflow and AI Integration

• Oana discussed content creators' diverse workflows and the need for AI to support text-based content.