After you perform the Project Roadmap Workshop, enter the project phase goals and project phase deliverables below.
Project planning and strategy
📊 Project Planning • Refining short and long-term goals using Root Cause Analysis. • Clarifying questions and next steps with clients for alignment. • Defining strategy and project direction.
🎯 Outcome Measures and Impact • Presenting persuasive outcome measures for funding. • Determining impact measures for radio producers. • Creating vision boards for MMP & MVP.
🧠Discovery and Research • Conducting competitive analysis and user research. • Using empathy mapping and personas for understanding. • Gathering insights from learners, parents, and teachers.
🎧 Audience Engagement • Understanding audience needs through personas. • Finding ways to track reaching the right audience. • Gathering insights on what young users want from podcasts.
📈 Strategy Development • Developing a customer experience strategy. • Identifying opportunities for holistic storytelling. • Defining guidelines for website redesign. • Deciding on data collection priorities and methods. • Creating affinity maps with gathered insights.