Clients and teams should always be on the ground validating assumptions for things they're building and getting answers to questions unknown. Teams may need to solve business problems for users, other teams, or processes. There are a lot of moving parts in the process in order to align research with what's being built, but it's an arduous task for a team to keep up with. Teams need to quickly learn from users and manage their work efficiently.
Agile UX methods like the Google Design Sprint and Lean UX help you manage this process. Agile UX methods offer a way for teams to explore/answer any question they may have about their product, users, or business in just 5 days without developing and releasing anything. It helps teams get an informed direction for anything they're building or any unknown they're working with. With Agile UX you can keep risk down by quickly validating assumptions and making sure your team is always headed in the right direction while being guided by user observations, insight, and feedback.
In this immersive, we'll look at the Google Design Sprint and other Agile UX methods “under the microscope”. This course is a deep study in DesignOps and ResearchOps. It will focus on practical applications of building and running Agile UX processes for teams.
We’ll run 4 discovery-based Google Design Sprints as a class together, operating as a real Agile cross-functional team. You'll be taught the ways of Google's Sprint Master role in Design Sprints. You'll be taught how to apply an Agile UX operational process for teams from the ground up.
It's important for UX designers, UX researchers, and product managers to learn agile UX methods because it helps them work better as a team, build products faster, and make sure those products actually solve real problems for users. Agile UX helps teams test ideas quickly, get feedback early, and improve things often instead of waiting until the end. This way, they don’t waste time building things people don’t want, and they can create better apps or websites that people enjoy using.
Learning agile UX methods helps you succeed in a tech industry role on an in-house product team or at a startup because it teaches you how to work fast, adapt to change, and focus on what users really need. You learn to collaborate closely with developers, designers, and product managers, quickly test ideas, and use feedback to improve the product continuously. These skills are essential in fast-paced environments where priorities shift often and delivering value quickly is key. Agile UX helps you build products that users love while staying aligned with business goals.