Meeting with Client 9/5/23: Caroline & Shweta

• Phase 1 was about research, and Phase 2 will be about perfecting the foundations
• It’d be great to get a neuropsychologist to chat with us and give us feedback
• We’ll have a workshop on how to gamify the onboarding process.

Design

• Lay groundwork for animations at this stage.
• The client expressed a wish for custom typography for the app.
• The client expressed a wish for custom learning buddies rather than the ones used in Phase 1. Consider cute mascots for small kids and Avatars for older kids
• Start developing a design system.
• Phase 1 | Documentation

Writing

• Be mindful of accessibility in Writing - Keep it simple. ie. “How do you want to learn?”
• More focus on the age of voice of the app
• Create content for the guided lesson videos
• Phase 1 | Documentation

Strategy

• The Client would love a different name as “All Minds Math” is taken already. Something with the word “mind” and wordplay to hook kids in
• The client wants the app to be based on science.
• Phase 1 | Documentation

Research